Heard on the Street: Amazon's App Attack on Google - Wall Street Journal

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See a sample reprint in PDF format.Order a reprint of this article nowHEARD ON THE STREETOCTOBER 10, 2010, 1:37 P.M. ETAmazon's App Attack on Google ArticleNewStock QuotesCommentsmore in Heard on the Street »BY MARTIN PEERS

The app space is getting crowded.

Amazon.com's reported plan to open an applications store for Android-operated smartphones, in competition with the existing Android Market run by Google, signals how competitive the mobile-application marketplace is becoming. And with eBay's PayPal expected to emerge as a key player for app payments, competition is going to heat up.

This shows how much attitudes to mobile apps have evolved. Apple's iPhone app store, which popularized the concept, has long been seen as important because of the value it adds to the iPhone rather than the money ...

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